Leslie Singleton, from LWS Training Services required a website for his first aid and health & safety consultancy. Leslie provides first aid and health & safety training for businesses and organisations in Leicestershire, Warwickshire and throughout the Midlands.
Leslie had an existing WordPress website, but it was non-responsive and not performing well in mobile search. He wanted to make it responsive and improve the businesses online referral rate with enhanced Search Engine Optimisation (SEO) and incorporate user analytics.
Leslie had a clear idea about how he wanted his new website to look and feel and provided the websites copy, which had been produced by Louisa Sando-Patel at Bright Owl Copywriting and design ideas at the beginning of the project.
Helios Web Design worked with Leslie over two weeks to produce his new website. He was able to monitor progress over the period of the build as the development website was uploaded to a testing server daily . We were able to export his old blog posts from his existing website and import them into his new website, which saved time during the development.
After the website design phase was completed, it was uploaded to Leslie’s hosting package and it was re-indexed with Google and Yahoo/Bing. We also implemented an effective organic SEO package and installed user tracking analytics for the website, enabling Leslie to monitor the effectiveness of the website and the ROI of online marketing campaigns.
The website includes a simple to use visual WYSIWYG page editor and a blog. Online tuition and assistance on how to utilise the website is included in the package.
Helios Web Design will work with Leslie over the coming year to analyse usage of the website, implement SEO improvement. The total cost of this website is commercially sensitive and has been kept private. Ongoing technical support, in year 2 and subsequent years will be set at a rate of £125 pa* if required.
* Any prices rises in subsequent years will be limited to the increase in the RPI.