Helios Web Design worked closely with Warren & Paul (Isequester) and Louisa from Bright Owl Copywriting, to design a responsive WordPress E-com merce/Brochure website to advertise and promote Warren & Paul’s carbon offsetting business. Their business involves planting trees as part of a one off payment or ongoing subscription to help individuals or businesses offset their carbon emissions.
Both Warren & Paul had a clear idea about the aesthetic they wanted to achieve but had little knowledge of SEO so relied on Louisa and Martin to structure the website copy and menu in the best possible way for ranking in search results.
Paul & Warren required a small e-commerce solution that enabled them to take one off payments or set up monthly subscriptions to process a small number of offsetting options available on their website.
Martin helped Warren & Paul set up their hosting plan, business email accounts and gave instruction on how to edit the content of the website. Both Paul & Warren have administrator access to the website and have complete control of the finished website and editor privileges. This means they will be able to easily modify their website content to accommodate the businesses evolving needs and to highlight news and developments to their followers.
Helios Web Design will work with Paul & Warren to create a website based on the WordPress CMS platform that has a simple to use visual editor, a clear menu structure, a blog, social network sharing functionality and effective SEO.
They were both involved throughout the design process and were able to monitor the progress of the website design on a testing domain to ensure it was exactly right before the website went live. The website is equipped with a blog and social media sharing will be included to improve their businesses online exposure and drive more users to her website.
The WordPress platform will enable Paul & Warren to easily update the content of the website whenever they wish, although Helios Web Design will be happy to implement changes if requested. The website is optimised for search engines and indexed with Google, and Yahoo/Bing. Google Analytics tracking code is included, enabling Paul & Warren to monitor the effectiveness of the website and the ROI of online marketing campaigns.
Helios Web Design will actively manage this site ensuring that the website, plugins and security measures are always up to date and will provide technical support and updates to content as and when required. The total time of the website build from initial development to live deployment is estimated to be 2 weeks. The total cost of this website is private at the request of the business involved. Ongoing technical support, in year 2 and subsequent years will be available at a market beating rate.