Garry from Birmingham Roofing Services Ltd. requested a fully responsive website to promote his roofing business. Garry wanted to reduce the amount of money he spends on Google Adwords by ensuring more effective organic search results with enhanced Search Engine Optimisation. He also wanted to be able to easily blog about issues relating to roofing and roofing maintenance and wanted a website that will be easy to modify to accommodate his businesses evolving needs. Helios Web Design worked with Garry, and his office manager Tony, to create a website based on the WordPress CMS platform that has a simple to use blog functionality, a portfolio, automated social network sharing functionality and effective SEO.
Garry was involved throughout the design process and was able to monitor the progress of his design on a testing domain to ensure it was exactly right before the website went live. The website is equipped with an auto posting feature that will post Garry’s blog posts and portfolio to a number of social media platforms to improve his online exposure and drive users to his website. The WordPress platform will enable Garry and Tony to easily update the content of the website whenever they wish, although Helios Web Design will be happy to implement changes if requested. The website has been optimised for search engines and indexed with Google, and Yahoo/Bing. Google Analytics has been included, enabling Garry to monitor the effectiveness of his website and the ROI of his online marketing campaigns.
Helios Web Design will actively manage this site ensuring that the website, plugins and security measures are always up to date and provide technical support and updates to content as and when required. The total cost of this website is £395 for the first year, which includes support. Ongoing technical support, in year 2 and subsequent years will be set at a rate of ~£100 pa.